If your room feels a little flat or is missing that final layer of personality, the solution might be right under your feet. A shag rug is one of the most effective ways to add instant texture, warmth, and character to a space. The iconic 70s shag rug is particularly great at creating a stunning contrast with the clean lines of modern furniture, making it a powerful tool for creating a layered, professionally styled look. Think of it as the cozy anchor that pulls your entire room together. In this post, we’ll explore how to use this statement piece to define a space, add a pop of color, and bring a touch of groovy sophistication to your home.
Key Takeaways
- Embrace Practical Plushness: Today's shag rugs are designed for modern living. Thanks to durable materials and even washable options, you can confidently choose a shag for its iconic texture and comfort without sacrificing practicality.
- Find the Right Balance for Your Space: To ensure your shag rug looks perfect, think beyond color. Match the rug's size to your room's scale and choose a pile height that suits the area's foot traffic for a look that lasts.
- Create a Modern Look with Contrast: The key to styling a shag rug is to pair its soft, cozy texture with furniture that has clean, simple lines. This contrast creates a sophisticated look that adds warmth and personality without feeling dated.
What Makes a 70s Shag Rug So Iconic?
When you think of 70s decor, the shag rug is probably one of the first things that comes to mind. It’s a design staple that instantly brings a sense of fun, comfort, and retro cool to any space. But what is it about these fluffy floor coverings that has given them such lasting appeal? It’s more than just nostalgia. The shag rug’s iconic status comes from a perfect combination of its unique texture, bold color palette, and surprising practicality that has allowed it to fit seamlessly into modern homes.
The shag rug is a sensory experience. It’s defined by its deep pile, which feels incredibly soft and plush underfoot. This texture adds a layer of visual warmth and coziness that’s hard to achieve with other types of area rugs. Beyond its feel, the shag rug is a statement piece. It captures the free-spirited, expressive vibe of the 70s through vibrant colors and patterns, yet it can also feel sophisticated and modern in neutral tones. It’s this versatility that has cemented its place as a design classic, proving that great style never really fades. It can be the hero piece in a minimalist room or a complementary texture in a maximalist one, showing just how adaptable it truly is.
Key Features and Textures
The most defining feature of a shag rug is its texture. Unlike low-pile rugs, a shag has a long, uneven, and wonderfully fluffy pile. These long strands of yarn create a deep, plush surface that invites you to sink your toes in. This distinctive look not only adds a serious dose of comfort but also creates visual interest and depth in a room. The texture can soften hard lines from modern furniture and add a layer of coziness that makes a space feel more inviting. It’s this touchable quality that makes the shag rug a standout piece, turning your floor into a focal point.
Explore Classic Colors and Patterns
The 70s were all about bold self-expression, and the era's color palette reflects that perfectly. Shag rugs from this time were famous for their rich earth tones like avocado green, harvest gold, and burnt orange, as well as lively electric shades. These classic colors are making a huge comeback, adding a warm, vintage appeal to contemporary design. A shag rug in a retro hue can serve as a grounding element in a neutral room or act as a playful pop of color. While the vintage look is iconic, modern shag rugs are available in every color imaginable, from soft creams and grays to deep jewel tones, making it easy to find one that complements your personal style.
A Look at Materials and Quality
There’s a common myth that shag rugs are difficult to care for and not very durable. While that might have been true for some older versions, today’s shag rugs are a different story. Modern manufacturing has introduced high-quality materials like wool, nylon, and polyester, which make these rugs incredibly resilient. They are designed to withstand daily life, making them a practical choice for living rooms and bedrooms. Many are even stain-resistant or come in machine-washable options, debunking the idea that they are high-maintenance. You can get that iconic 70s flair without sacrificing durability.
How to Choose the Perfect Shag Rug
Finding the right shag rug involves more than just picking a groovy color. To make sure your new rug looks and feels perfect in your space, you’ll want to consider its size, material, pile height, and how it will hold up to daily life. Thinking through these key details will help you choose a piece that you’ll love for years.
Match the Rug to Your Room Size
First things first, let's get the scale right. The size of your rug can completely change the feel of a room. A large shag rug anchors your furniture and makes the entire space feel connected and cohesive, which is perfect for a living room or master bedroom. On the other hand, a smaller rug can define a specific zone, like a cozy reading nook. When choosing from different area rugs, think about your goal. Do you want to unify the room or create an intimate accent? For that authentic 70s vibe, a larger rug in earthy tones like burnt orange or avocado green really nails the look.
Select the Right Material
Let’s clear something up: shag rugs are not as delicate as you might think. The idea that they aren't durable is a common myth. When made from high-quality materials like wool or synthetics like polyester, these rugs can be surprisingly resilient and long-lasting. The material you choose also defines the rug's texture and comfort level. Wool offers a plush, natural feel, while synthetics are often stain-resistant. If you're worried about spills and upkeep, especially in a busy household, exploring modern washable rugs with a shag texture can give you that cozy style without the stress.
Consider the Pile Height
"Pile height" simply refers to the length of the rug's fibers, and with shag rugs, this is a key feature. They are known for their long, fluffy piles that feel incredible underfoot. A higher, denser pile creates that ultra-cozy, inviting atmosphere that makes you want to curl up on the floor. This style is fantastic for bedrooms or low-traffic family rooms where comfort is the top priority. A lower pile shag, while still soft and textured, is a bit more practical for everyday use. It’s easier to clean and works well in spaces where you might be moving furniture around, like a home office.
Plan for Foot Traffic
Before you fall in love with the fluffiest rug you can find, think about where it’s going to live. Shag rugs, especially those with a high pile, can show wear in high-traffic areas. Constant foot traffic and frequent vacuuming can cause the fibers to snag or flatten over time. This doesn't mean you have to avoid them completely—just be strategic with placement. A luxurious, high-pile shag is perfect for a bedroom, but for a busy hallway or the main living area, you might want to opt for a more durable, lower-pile shag rug. This simple consideration will help keep your rug looking great.
Where to Shop for Shag Rugs
Once you know what you’re looking for, the fun part begins: shopping. Finding the perfect 70s-inspired shag rug is all about knowing where to look. While you can find true vintage pieces on marketplaces, dedicated rug retailers often provide a better balance of quality, selection, and customer service. The right store will make it easy to filter by size, color, and material, so you can find a rug that fits your vision and your budget. Plus, shopping with a trusted retailer means you get clear information on materials and care, which is essential for a long-lasting piece.
From well-known brands that have perfected the plush texture to online stores with vast collections, there are plenty of great options. We’ll walk through some of the top brands to keep an eye on, where to find the best selections online, and what to expect in terms of price. We'll also touch on how to find a rug that’s not just stylish but also made with sustainable practices in mind. Think of this as your roadmap to finding the shag rug that will pull your entire room together.
Top Brands to Know
When you start your search, you’ll notice a few names pop up again and again. Brands like Safavieh, Surya, and Loloi are leaders in the industry for a reason—they consistently produce high-quality, stylish area rugs. Safavieh is known for its incredibly diverse range, offering everything from classic wool shags to modern synthetics. Surya often features bold designs and rich textures perfect for a statement piece. Loloi collaborates with designers to create unique, trend-forward rugs that still feel timeless. These brands use quality materials like durable wool, soft polyester, and resilient nylon, ensuring your shag rug feels as good as it looks and stands the test of time.
Where to Find the Best Selection
For the best variety of modern, 70s-inspired shag rugs, a specialized online retailer is your best bet. At The Rug District, we curate a huge collection from top brands, making it simple to compare styles and find exactly what you need. You can easily filter your search by size, color, brand, and price to narrow down the options. While you might find one-of-a-kind vintage rugs on sites like Etsy, shopping with a dedicated store gives you the benefit of free shipping, customer reviews, and a reliable return policy. This takes the guesswork out of buying a rug online and ensures you end up with a piece you truly love.
What to Expect: Price and Value
Shag rugs come in a wide range of price points, influenced by material, size, and construction. A large, hand-tufted wool rug will naturally be more of an investment than a smaller, machine-made polyester one. The good news is that there’s a shag rug for nearly every budget. Keep an eye out for sales and promotions, which can make even high-end rugs more accessible. Remember that a quality rug is a foundational piece for your room. Investing in a well-made rug means it will withstand foot traffic and maintain its plush texture for years, giving you excellent value over time.
Find Sustainable and Eco-Friendly Options
If sustainability is a priority for you, you’re in luck. Many shag rugs are made from eco-friendly materials. Wool is a fantastic natural, renewable, and biodegradable fiber that is also incredibly durable and naturally stain-resistant. Beyond materials, choosing a high-quality rug is a sustainable act in itself. A durable rug made from quality polyester or nylon will last for years, reducing the need for replacement. Another way to extend a rug's life is by choosing one that's easy to care for. Many modern shags are surprisingly low-maintenance, and some are even machine-washable, making them a practical and long-lasting choice for busy homes.
How to Style a Shag Rug in a Modern Home
Bringing a 70s shag rug into a modern home might sound like a bold move, but it's one of the best ways to add instant warmth, texture, and personality to your space. The key is to create a sense of balance. Think of the shag rug as your statement piece—a plush, inviting anchor that contrasts beautifully with the clean lines and minimalist feel of contemporary decor. Forget the dated avocado green carpets of the past; today's shag rugs come in sophisticated colors and high-quality materials that feel both nostalgic and completely current.
The beauty of a shag rug is its versatility. It can soften a stark room, define a cozy nook, or simply give your feet a treat. When you pair its deep, shaggy texture with sleek furniture, smooth surfaces, and a neutral color palette, you get a look that’s layered, interesting, and anything but one-note. It’s all about letting the rug’s groovy character shine without letting it overpower the room. By thoughtfully placing it in different areas of your home, you can create distinct vibes that all feel cohesive and stylish.
Style It in Your Living Room
The living room is the heart of your home, and a shag rug can make it feel even more welcoming. It’s the perfect way to anchor your seating area and create a designated zone for conversation and relaxation. Inspired by mid-century and Scandinavian design, a modern shag rug introduces a cozy, tactile element that invites you to kick off your shoes and get comfortable. Place the rug so that the front legs of your sofa and armchairs are on it, which helps to unify the furniture and make the space feel connected.
To keep the look fresh and modern, pair your shag rug with furniture that has clean lines and a simple silhouette. A sleek leather sofa or a minimalist coffee table will create a beautiful contrast against the rug’s plush texture. Whether you choose a neutral cream or a rich, earthy tone, the right area rug will add a layer of comfort and character that makes your living room the ultimate gathering spot.
Place It in the Bedroom
There’s nothing quite like starting your day by stepping out of bed onto a soft, luxurious shag rug. Placing one in your bedroom is an easy way to add a touch of class and create a serene, retreat-like atmosphere. It instantly makes the room feel cozier and more intimate, turning it into a true sanctuary for rest and relaxation. For maximum impact, slide a large rug under your bed, leaving at least two feet of plush goodness on either side and at the foot.
A neutral-toned shag rug in a cream, gray, or beige hue can enhance the calming vibe of your bedroom. If you want to make more of a statement, a rug with a subtle pattern or a richer color can serve as a beautiful focal point. Paired with soft linens and simple nightstands, a shag rug completes the space, making it feel both polished and incredibly comfortable.
Add Comfort to Your Home Office
Your home office should be a space where you feel focused and comfortable, and a shag rug can help you achieve just that. Offices can sometimes feel a bit cold or corporate, but adding a plush rug under your desk immediately softens the environment. It carves out your workspace, making it feel like its own dedicated zone while adding a significant dose of comfort that can make long hours at the computer much more pleasant.
Beyond just looking great, a shag rug can also help absorb sound, reducing echo and creating a quieter, more productive atmosphere. A smaller round or rectangular rug from a brand like Safavieh is often all you need to transform the feel of the room. It’s a simple touch that adds a layer of warmth and personality, making your office a place you actually enjoy spending time in.
Make a Statement in Your Entryway
Your entryway is the first thing guests see, so why not make a memorable first impression? A shag rug can serve as a striking focal point, setting a warm and stylish tone for the rest of your home. Instead of a traditional doormat, consider a small, uniquely shaped shag rug to add an unexpected pop of texture and personality. It’s a bold choice that signals your home is full of character from the moment someone steps inside.
Since the entryway is a high-traffic area, look for a durable shag rug or even one of the newer washable rug styles that offer the same plush feel with easier maintenance. Pairing earthy tones like rust or gold with modern neutrals like crisp white walls creates a balanced and inviting look. It’s a fantastic way to welcome people into your home with a touch of groovy, modern chic.
Pairing Colors and Designs
Styling a shag rug is all about creating harmony between its plush texture and the colors and patterns in your space. Whether you want to lean into the retro vibe or give it a modern twist, the right combinations will make your rug feel right at home. The key is to balance the rug’s bold personality with the rest of your decor to create a look that’s cohesive and intentional.
Embrace a Retro Color Palette
To capture that authentic 70s feel, look for shag rugs in classic retro colors like avocado green, harvest gold, or burnt orange. These earthy tones bring warmth and nostalgia to any room. The trick to making it work in a modern home is balance. You can pair these vibrant, earthy tones with modern neutrals like crisp whites and cool grays for a look that feels fresh, not dated. Let a bold, colorful area rug be the star of the show, and keep your walls and larger furniture pieces more subdued. This approach gives you a playful nod to the past without turning your living room into a time capsule.
Try a Modern Color Scheme
If you love the texture of a shag rug but prefer a more contemporary look, you’re in luck. Shag rugs come in every color imaginable, making them easy to fit into a modern palette. Consider mixing a current color trend, like a soft sage green or a deep navy blue, with the classic 70s shape. A shag rug in a neutral shade like cream, charcoal, or beige can also add incredible warmth and texture to a minimalist or Scandinavian-inspired room. Brands like Surya often feature classic textures in updated, modern colorways, giving you the best of both worlds.
Tips for Mixing Patterns
Don’t be afraid to mix patterns with your shag rug—its texture is a pattern in itself! If you choose a solid-colored shag rug, it can serve as a beautiful, grounding element in a room with patterned curtains, throw pillows, or wallpaper. If you fall in love with a patterned shag rug, like one with a geometric or abstract design, let it be the main event. Pair it with solid-colored furniture to avoid overwhelming the space. The versatility of a shag rug means it can complement various patterns, so have fun experimenting with different combinations to find what you love.
Pair with Mid-Century Modern Decor
Shag rugs and mid-century modern decor are a match made in heaven. The clean lines, organic shapes, and natural wood tones of MCM furniture create a stunning contrast with the deep, plush texture of a shag rug. Think of a sleek walnut credenza or a streamlined sofa sitting atop a cozy, high-pile shag—the combination is simply perfect. Shag rugs are a perfect match for mid-century modern decor, enhancing the retro aesthetic while providing a cozy texture. Complete the look with period-appropriate lighting and accessories to create a space that feels both timeless and inviting.
Shag Rug Myths vs. Facts
Shag rugs have a bit of a reputation. You might picture a 70s basement or worry about a cleaning nightmare, but a lot of what we think we know about these plush rugs is based on outdated ideas. It’s time to separate the myths from the facts so you can decide if a shag rug is the right fit for your home. We'll look at everything from how they hold up to daily life to whether they're truly a timeless addition to your decor. By understanding what to expect, you can confidently choose a rug that brings both comfort and style to your space without any of the old-school baggage.
Debunking Common Misconceptions
One of the biggest myths is that shag rugs are delicate and fall apart easily. While the shag carpets of the past might have been less than sturdy, today's versions are a different story. The durability of a shag rug really comes down to its materials. When made with high-quality fibers like wool, nylon, or polyester, these rugs are surprisingly resilient. Modern manufacturing techniques have created beautiful area rugs that are built to last, offering that plush, cozy texture without sacrificing strength. So, don't let old rumors about flimsy carpets scare you away from that luxurious underfoot feel.
The Truth About Durability
While modern shag rugs are tougher than their vintage counterparts, it's true that their long fibers require some thought about placement. The deep pile that makes them so cozy can be more vulnerable to snagging or crushing in very high-traffic areas, like a main hallway or entryway. Constant, heavy foot traffic and aggressive vacuuming can cause wear over time. The key is to be strategic. A shag rug can be the perfect, durable centerpiece for a living room or bedroom where it will experience more moderate use. It’s all about matching the rug to the room's function to ensure it stays beautiful for years.
What Maintenance Really Looks Like
Let's be honest: cleaning a shag rug isn't quite the same as a low-pile one. Those long, soft fibers can trap dirt and make spills a bit trickier to tackle. However, it's far from impossible. Regular maintenance is your best friend. A gentle shake-out for smaller rugs and consistent vacuuming with an upholstery attachment (or your vacuum's highest setting) will keep it looking fresh. For homes with kids or pets, you might consider a shag rug made from synthetic, easy-to-clean fibers. There are even stunning washable rugs with a plush texture, giving you that shag feel with ultimate peace of mind.
Are Shag Rugs a Timeless Choice?
The idea that shag rugs are just a passing trend from the 70s is definitely a myth. While they were iconic during that decade, their appeal is rooted in something timeless: texture and comfort. A shag rug adds a layer of warmth, softness, and visual interest that few other decor items can. The modern shag rug has evolved, with sophisticated colors, patterns, and materials that fit seamlessly into contemporary, minimalist, and eclectic designs. Instead of being a fleeting fad, think of it as a classic design element that brings a touch of cozy luxury to any space.
How to Care for Your Shag Rug
A shag rug brings incredible texture and comfort to a room, but its long, plush fibers require a little extra attention to keep them looking their best. While they might seem high-maintenance, caring for a shag rug is straightforward once you have a good routine. The key is to be gentle and consistent. With the right approach, you can easily handle everything from daily upkeep to accidental spills, ensuring your cozy statement piece stays fresh and beautiful for years. Think of it as a small investment of time to protect the style and comfort you love.
Your Daily Care Routine
The best way to keep your shag rug looking great is with regular, gentle care. Because of their long fibers, these rugs can be more prone to snagging or tearing with aggressive cleaning. Instead of using a powerful vacuum with a beater bar, which can pull at the threads, try a different approach. Take your rug outside and give it a good shake to dislodge dirt and dust. If you prefer to vacuum, use a suction-only attachment or set your vacuum to its highest pile setting to reduce the pull. This simple routine prevents dirt from settling deep into the fibers and keeps your rug fluffy without causing damage.
How to Deep Clean Your Rug
Every so often, your shag rug will need a deeper clean to restore its vibrancy. Those long fibers that feel so good underfoot can also trap dirt and make stains more challenging to remove. For a DIY deep clean, you can use a mixture of mild dish soap and water. Before you start, always spot-test the solution on a small, hidden area to ensure it doesn’t affect the color. Gently work the solution into the fibers with a soft cloth, then rinse by blotting with a clean, damp cloth. For an easier alternative in busy households, consider a washable rug that offers the same plush feel with simpler maintenance.
Remove Stains Like a Pro
Accidents happen, but a quick response can prevent a spill from becoming a permanent stain. The thick pile of a shag rug can absorb liquids quickly, so it’s important to act fast. The moment a spill occurs, grab a clean, dry cloth and blot the area immediately. Avoid rubbing, as this can push the stain deeper into the fibers and cause them to fray. For tougher stains, a simple solution of equal parts white vinegar and water can be effective. Gently blot the stain with the solution, then follow up with a clean, damp cloth to rinse. This method helps lift the stain out of the long threads.
When to Call a Professional
While many people think shag rugs aren't durable, a high-quality rug made from wool or resilient synthetic fibers can last for a very long time. Regular maintenance will handle most of the upkeep, but there are times when calling a professional is the best choice. If you’re dealing with a large, stubborn stain or simply want to give your rug a thorough refresh, a professional cleaner has the specialized equipment and expertise to do the job safely. Think of it as an annual tune-up that protects your investment in beautiful area rugs and keeps them looking pristine.
Pulling Your Room Together
Once you’ve found the perfect shag rug, the real fun begins: bringing the whole room to life. Your rug is the anchor, but the furniture, lighting, and accessories you choose will complete the story. The key is to create a balanced space that feels both inspired by the 70s and perfectly suited for modern living. It’s all about creating harmony between the plush texture of your rug and the other elements in the room. Think of it as conducting an orchestra of style—every piece has a part to play in creating a cohesive and inviting atmosphere. Let’s walk through how to select the right supporting characters for your show-stopping shag rug.
Choose Complementary Furniture
A shag rug’s plush, high-pile texture makes a bold statement, so it’s best to pair it with furniture that has clean, simple lines. This contrast creates a beautiful sense of balance. Mid-century modern pieces are a natural fit, with their sleek silhouettes, tapered legs, and warm wood tones that complement the retro vibe of a shag rug. Think of a streamlined sofa, a simple wooden coffee table, and an uncluttered media console. To keep the look fresh and modern, you can pair an earthy-toned shag rug with furniture in crisp whites or cool grays. This allows the rug’s color and texture to stand out without overwhelming the space. The goal is to let your area rugs and furniture complement, not compete with, each other.
Select the Right Lighting
Lighting is crucial for setting the mood and highlighting the luxurious texture of your shag rug. To lean into the 70s aesthetic, consider fixtures that offer a nod to the era. A statement arc floor lamp curving over your sofa, a set of globe-shaped pendant lights, or a funky table lamp can all add a touch of retro flair. Look for materials like brass, chrome, or smoked glass to enhance the vintage feel. The right lighting doesn’t just illuminate the room; it casts a warm, inviting glow that makes the deep pile of your shag rug look even more cozy and welcoming. It’s the perfect finishing touch to create a space that feels both stylish and comfortable.
Find the Perfect Accent Pieces
Accent pieces are where you can truly personalize your space and tie the 70s theme together. Think about incorporating different textures and materials to add depth. Velvet or corduroy throw pillows, a chunky knit blanket, or ceramic planters can all add to the room's tactile quality. Don’t be afraid to play with patterns—a few psychedelic-print cushions or a piece of abstract wall art can inject energy and personality. A well-placed mirror is also a fantastic addition. A large, round mirror or a sunburst design can act as a focal point, reflecting light and making the room feel bigger and brighter, which beautifully balances the visual weight of a dense shag rug. Explore different mirrors to find one that fits your unique style.
Master the Art of Layering Rugs
Layering rugs is a fantastic way to add dimension and protect your shag rug, especially in areas with more foot traffic. Placing your shag rug on top of a larger, low-pile rug—like one made of jute or a durable flatweave—can create a stylish, curated look. This technique frames your shag rug, making it an intentional centerpiece. It’s also a practical solution if you’ve fallen in love with a smaller shag rug but need more floor coverage. For a seamless look, choose a neutral base rug that lets the color and texture of your shag rug shine. This is also a great way to experiment with bold colors, like a vibrant orange or avocado green shag, without committing to wall-to-wall color.
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Frequently Asked Questions
Are shag rugs actually hard to clean? This is the number one question I get, and the honest answer is that they just require a different approach. Modern shag rugs are much easier to care for than their vintage predecessors. The key is to avoid aggressive vacuuming with a beater bar, which can snag the long fibers. Instead, take smaller rugs outside for a good shake, or use your vacuum’s upholstery attachment or highest pile setting for a gentle, suction-only clean.
Can I have a shag rug if I have kids or pets? Absolutely. You just need to be strategic about the material you choose. A shag rug made from a durable synthetic material like polyester can be a fantastic, family-friendly option because it's often designed to be stain-resistant. For the ultimate peace of mind, you can even find machine-washable shag rugs that give you all the cozy texture without any of the worry about spills or messes.
Will a shag rug look dated or too retro in my home? Not at all, as long as you style it with intention. The key to making a shag rug feel modern is to create contrast. Pair its plush, cozy texture with furniture that has clean, simple lines. If you're worried about the retro vibe, opt for a rug in a sophisticated neutral color like cream, charcoal, or a soft gray. This adds incredible warmth and texture to your room without feeling like a throwback.
What's the best material for a shag rug? The best material really depends on your lifestyle and where the rug will be placed. Wool is a wonderful natural option; it’s incredibly soft, durable, and naturally resilient. On the other hand, synthetic materials like polyester and nylon offer excellent stain resistance and are often more budget-friendly, making them a great choice for busier households. Both can give you that luxurious, plush feel you're looking for.
Where is the best place to put a shag rug? Shag rugs thrive in spaces where comfort is the main goal. They are perfect for bedrooms, where you can step out of bed onto a soft, warm surface, or in a living room to define a cozy seating area. While you can use them in higher-traffic spots, a lower-pile shag is a more practical choice for those areas to ensure it wears evenly and stays looking great.
